SUBAH by Fire & Faith

The link I promised.



‘Sun rise’ story of a music video

I saw a music video directed by a friend today. I am not able to get it out of my mind. Indians are bombarded incessantly with all kind of visualisations of songs. Mostly it is about boys and girls and puppy love. Or some hyper-energetic dance moves. Few are the ones where we actually go back to the music video to examine the visuals again for their own merit. In this case, I was forced to. In every re-viewing I found something subtle hidden masterfully in terms of props or visuals or story elements. It is a small puzzle box in itself.

I found the song and singer soulful with my limited knowledge about music.  And I liked the actors- I realise that an actor can convey what he feels by the way he looks at and hold a guitar- without the crutch of dialogue.

And my jaw dropped when I heard the budget of this video. Budget is no excuse any more for not having a technically sound feature film or short film or music video. Congrats to all those involved in technical aspects of this short for pulling this off. They also deserve credit for the fact that visuals doesn’t fall into the eternal music video trap of trying to wrestle away from the song with its own power display of smartness.

I would try to post a link to the song as soon as I get a post-able one.